Just in time for the 2011 North America International Auto Show, Cobo Center is opening a new eatery that will showcase some of Detroit’s strongest brands.
Patrons at “Eatsville” will listen to classic Motown music while enjoying food and drinks from local places including the Detroit Beer Company and Lockhart BBQ.
The music-themed concession outlet will be located on the Cobo concourse.
Also new this year during the auto show, the CoboFood Court will featuring performances by Dennis Coffey, the Detroit musician famous for his instrumental hit “Scorpio.”
“We are extremely pleased to have Dennis Coffey launch our new, “You book the hall; we‟ll book the band‟ campaign here at Cobo Center. A list of local Detroit musicians like Dennis Coffey will be available for anyone wishing to include music with their event here,” said Thom Connors, general manager for SMG at Cobo Center. “It reinforces and integrates the culture, cars, gaming, sports and music aspects with our marketing platform. Anyone coming into the Cobo Center now will know they are in Detroit, because they will surrounded by its music, food, cars and everything else that makes Detroit distinctive.”
Another Auto Show eats option: Cobo Center and Centerplate are partnering with Andiamo to open “the Vu” restaurant during Cobo Center events, as well as all events at the Cobo Arena and the Joe Louis Arena. Two signature Andiamo dishes along with a full bar and menu of sandwiches, appetizers and salads will be available. Detroit Beer Company‟s brews are also on tap in the Vu during the NAIAS.
Press previews for the auto show begin on Monday. Read more about this year’s show and Cobo Center at this link.