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Sell Anything Anywhere Via iPhone With North American Bancard App

No payment system is as simple as swiping a credit card. Consumers expect it and businesses prefer it. And now, "Pay Anywhere" from Troy-based North American Bancard allows anyone to take advantage of that simplicity to sell anything, anywhere -- with no monthly or equipment fees.

NAB announced the launch of its Pay Anywhere mobile payment application, which allows users to process credit card payments via mobile devices. 

Check out the app at www.payanywhere.com.

NAB currently processes more than $10 billion in electronic transactions annually for more than 100,000 merchants nationwide.

"Up to now people have had to compromise when picking a mobile payment option," said Marc Gardner, NAB founder and president. "While some are flashy and free, they can lack critical financial and security resources on the back end. Others offer the reliability many consumers want, but are cost-prohibitive. Pay Anywhere is the first to offer the best of both worlds -- superior hardware and technology, ease-of-use, an affordable pay-as-you-go platform and the peace-of-mind that comes with NAB's nearly 20 years of credit card processing experience." 

Features and highlights of Pay Anywhere include:

* Free software and hardware -- The Pay Anywhere application is free from Apple's App Store. Upon approval of a merchant account, the card reader accessory -- a $149.95 retail value -- also will be given to users free. The card reader is included so that users can swipe cards to receive lower transaction rates. Other comparable card readers are being sold from $75 to $195.
* Dependability and Security -- Unlike other products on the market, Pay Anywhere users and their customers can swipe with confidence, knowing the application is backed by 24/7 support, NAB's 400-person staff and nearly 20 years of credit card processing experience. Pay Anywhere uses the highest available level of encryption and the strictest standards of payment card industry security.
* Affordability -- With Pay Anywhere, there are no setup fees, no application fees, no monthly service fees, no cancellation fees at any time and no monthly minimums required. Pay Anywhere charges a flat fee of 19 cents per transaction, and 2.69 percent and 3.49 percent in service costs for swiped and keyed entries, respectively.
* Convenience -- The Pay Anywhere application is currently available for Apple iPhone 3G, 3GS and 4 users, as well as the Apple iPad and iPod Touch, and will soon be available for Android and BlackBerry mobile customers. The card reader accessory is currently available for iPhone 3G and 3GS, with an audio jack accessory for iPhone 4, the iPad and iPod Touch coming soon. Pay Anywhere accepts all major credit cards. * Ease and Ability -- The free Pay Anywhere app can easily be set up in a matter of minutes and offers a user-friendly interface with an impressive set of features. Pay Anywhere users can set default tax and tip percentages, inventory and categorize items and services, take advantage of real-time sales tracking and reporting and "go green" with custom e-mail receipts.

"We want Pay Anywhere users to be confident every time they sell a product or service or pay for one, so we made the same NAB professional resources and expertise that our business customers receive accessible to everyone," Gardner said. "In addition to the free app and free reader, Pay Anywhere merchants will only pay when they use the service. If their business is seasonal and they process transactions only three months of the year, they pay nothing for the other nine months."

Getting started with a Pay Anywhere account is easy. Users of the iPhone, iPad and iPod Touch download the free app from the App Store, set up a merchant account with NAB and a free card reader device, where applicable, is delivered directly to each customer.

More about NAB at www.nabancard.com.

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