Chevy Volt Wins Gold in 2011 Edison Awards, OnStar Silver: The Chevrolet Volt continued to build its resume of honors, winning the 2011 Edison Awards Gold Medal in the Personal Transportation Segment. The Edison Awards honor the innovation in the spirit of America’s greatest inventor and marketer Thomas Alva Edison. At the same ceremony Tuesday evening in New York City, the OnStar Mobile App won the silver award as the 2011 Best New Product in the Transportation in the Remote Driving Aids Segment. In the Volt, the app allows users to control vehicle charging functions and view charge level, electricity rate tables and electric vehicle data along with other features. The OnStar Mobile App allows users to access current vehicle diagnostics, such as fuel levels, oil life, tire pressure, miles per gallon or next scheduled maintenance. It also lets users control certain vehicle functions, such as remotely starting the vehicle, locking and unlocking the doors, and sounding the horn and lights. The Edison Gold Medal for the Volt highlights the innovative engineering that resulted in the production of the world’s first electric vehicle with extended range capability. With a full charge, Volt drivers can travel 25-50 miles completely emissions- and gasoline-free and then continue for several hundred more miles. The Edison Gold Medal for the Volt joins the Motor Trend, Automobile Magazine and Green Car of the Year awards, Popular Science Best of What’s New and Ward’s 10-Best Engine designations awarded earlier. For OnStar, this was its second consecutive Edison award. OnStar’s Stolen Vehicle Slowdown, a technology designed to reduce dangerous high-speed chases, received a Silver Edison Award for Best New Product in the Technology category in 2010.
Ford Wins Trio Of Gold Edison Awards And a Silver: Ford Motor Co. said its industry exclusive technologies — rear inflatable seat belts, MyFord Touch and MyKey — each received top honors as 2011 Edison Best New Product Award winners by grabbing the Gold in their respective categories. Sync AppLink captured recognition as a Silver award winner, second only to MyFord Touch in the Transportation – In-Car Driving Aids category. Ford CEO Alan Mulally, a first-time Edison honoree, was presented with the prestigious Edison Achievement Award for his career-long commitment to innovation. This year’s winners were chosen by around 2,000 members of the not-for-profit Marketing Executives Networking Group, an organization comprising America’s top marketing professionals and academics. The comprehensive peer-review process judged nominees on marketplace innovation, marketplace success, technological innovation, market structure innovation, societal impact and design innovation. For more information about the 2011 Edison Awards, please visit www.edisonawards.com or www.ford.com.