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Event Notices From May 2

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Usability pros meeting in Okemos: The Michigan Usability Professionals Association will meet Thursday, May 19 on the topic “Getting Your UI/UX to Ooze with Brand Yumminess!” You’ve seen it a gajillion times; You go to a Web site in search of a product. You had no problems, to speak of, but you just didn’t connect with the company, the product or the site. You had a ho-hum experience. You visit another site and it simply knocks your socks off — but you just can’t put your finger on why. Both sites had professional design. Both had well thought out information architecture. Both had intuitive navigation. But only one resonated with you. In this presentation, Kevin Skarritt, Owner of Flock Marketing, will serve up his secret sauce on getting every UI you touch to hum like a well-oiled, brand machine! More at www.michiganupa.org. The meeting will take place at TechSmith, 2405 Woodlake Drive in Okemos.

Capital Area IT Council to hear about usability, user experience: The next Capital Area IT Council membership meeting will be held on Thursday, May 19 from 8:30 to 10 a.m. at Michigan State University’s Kellogg Center, 55 S. Harrison Road, in Centennial Rooms A, B & C on the main level. The May membership meeting will feature a presentation on Usability/User Experience issues. Please join us for a discussion on how area businesses are leveraging usability principles to improve their products/services for increasing their competitive advantage, and how your company/organization can benefit from resources like the Usability and Accessibility Lab at Michigan State University and local chapter of the IXDA, a growing organization focused on the needs of the international interaction design community. Featured presenters include Chris Bachelder, TechSmith Corporation and member of the local IXDA group; Sarah Swierenga, Director, Usability/Accessibility Research & Consulting for MSU; and Amy Montgomery, Usability Specialist for the State of Michigan’s User Experience Team. RSVP by contacting Chris Knapp at (517) 492-5592 or cknapp@camw.nett (for planning purposes, when RSVPing, please indicate whether you have an interest in touring the MSU Usability & Accessibility Lab after the meeting — located downstairs in the Garden Level of the MSU Kellogg Center.) This event is free for Capital Area IT Council members however there is a $25 fee for non-members to attend (which can be applied toward your organization’s membership dues if you decide to join).

Business Improvement Team Offers Business Performance Improvement 2.0 Seminar: The Bloomfield Hills-based Business Improvement Team, a group of outstanding Michigan-based consultants, and Tobias, Vandeputte & Skulsky PC, a CPA firm who for nearly 70 years has been providing accounting, tax and advisory services to businesses in metropolitan Detroit, are offering the “Business Performance 2.0 Executive Series” on Tuesday, May 17 from 4 to 5:30 p.m. at Birmingham Tower, 280 N. Old Woodward Ave., in the lower level conference room. Register at http://bizimpteam.com/events or call Paulette at (248) 641-8400 or by e-mail event@BizImpTeam.com. Each meeting focuses on different pertinent topics of interest to business owners and C-level executives.

Trade Opportunities in South Korea: The Detroit-Windsor world trade organization will present “Trade Opportunities in South Korea” Wednesday, May 25 from 8:30 a.m. to 2:45 p.m. at the Michigan State University Management Education Center, 811 W. Square Lake Raod in Troy. The registration fee of $60 includes breakfast and lunch. For questions, please contact Richard Corson at richard.corson@trade.gov or (248) 875-9600.

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