Study Looks At Persuasive Speech

DETROIT (WWJ) – Want to convince someone to do something? A new University of Michigan study has some intriguing insights drawn from how we speak.

The study examines how various speech characteristics influence people’s decisions in telephone surveys.

But the findings have many other implications for many other situations from closing sales to swaying voters or getting stubborn spouses to see your way.

The study analyzed speech rates, fluency and pitch to determine people’s success.

Interviewers who spoke moderately fast were much more successful at getting people to agree, than those who talked very fast or  very slowly.

Very fast talkers were seen as untrustworthy and people who spoke really slow  were viewed as not too bright.

To listen to the U of M podcast about the study – connect to this link.

Comments

One Comment

  1. I ‘m a public speaker and appreciate reading what others in the same profession are saying. I’ve grabbed your feed to stay up to date with posts. Thanks a million and please keep the info flowing.

Leave a Reply

Fill in your details below or click an icon to log in:

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More From CBS Detroit

Best 4th Of July Concerts In Metro DetroitStaying home this weekend? Celebrate the 4th of July by rocking out at one of these shows.
Hump Day Drinks: 8 Cheery Cocktail RecipesNow that you've made it through half the work week, it's time to celebrate!

Watch & Listen