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Greektown Launches Smartphone App for Windows Phone 7

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mattroush Matt Roush
Matt Roush joined WWJ Newsradio 950 in September 2001 to spearhead the...
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Greektown Casino-Hotel’s smartphone app is now available for download on Windows Phone 7 with a new “favorite slots” feature that enables guests to check if their favorite slot machines are available to play.

The “favorite” functionality allows guests to maximize their time, whether it’s by checking out other slots or enjoying a break at one of the casino’s dining spots — Bistro 555, the International Buffet, Shotz Sports Bar & Grill or the Eclipz Lounge.

Greektown Casino-Hotel launched the application in 2009 on the Apple iPhone and iPod touch.

In addition to the favorite slots feature, the app includes:

* Detailed property map separated by floor
* Access to Club Greektown members’ accounts — comp, point, promotional tickets and Bonu$ Play balances
* On-demand concierge services — contact a host directly for drink refills and other needs
* Exclusive offers and promotions
* Restaurant and lounge list

The application was developed by Bally Technologies (NYSE: BYI), a Las Vegas-based company that designs, manufactures, operates and distributes advanced gaming devices, systems, and server-based solutions worldwide. The Greektown app is integrated with Bally’s SDS slot management and accounting system, CMP player-tracking system, iView player user interface network, and Bally Business Intelligence systems also in use at Greektown.

The app is free for download by CLUB Greektown players’ club members, and is now available from Windows’ app Marketplace.

“Our apps for the iPhone and now Windows Phone 7 allow us to not only leverage the growing popularity of mobile devices within the gaming industry, but to continue enhancing the overall gaming experiences of our guests,” said Greektown Casino-Hotel President and CFO Cliff Vallier. “Deploying the latest technologies available positions Greektown Casino-Hotel as a market and industry leader. We look forward to introducing new apps in the near future.”

More at www.greektowncasinohotel.com.

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