Whirlpool, Greystar Sign National Appliance Agreement

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The high-tech control panel of a Whirlpool washer

The high-tech control panel of a Whirlpool washer

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Benton Harbor-based Whirlpool Corp. and Charleston, S.C.-based Greystar Real Estate Partners announced today a new joint national appliance program that will allow the United States’ largest multifamily property management company to provide stylish, quality appliances to its facilities at affordable prices.

The agreement includes a preferred vendor program that will recommend Whirlpool and Amana brands for new construction, rehabilitation and appliance replacement at all Greystar communities.

“This agreement will allow us to provide the greatest return on investment for our clients by leveraging the strength of Whirlpool Corporation’s brands and services,” said DeeAnne Clowes, senior director of national procurement at Greystar. “Our community owners will be able to easily select from a variety of Energy Star qualified kitchen and laundry appliances and have them delivered to the right place at the right time, which is crucial to a smooth-operating portfolio and meeting Greystar’s sustainability objectives for energy management.”

Whirlpool worked with Greystar’s new Web-based expense management program, OpsTechnology Spend Management Systems, to ensure Greystar’s processes remained efficient.

“Whirlpool Corporation’s continued efforts with this system further showed us their commitment to our business and the multifamily industry. Working with OpsTechnology will allow us to achieve seamless procurement and invoice processing,” Clowes said.

“It is crucial for operations to run as efficiently and smoothly as possible when you’re the largest multifamily management company,” said Tom Halford, general manager, contract sales and marketing at Whirlpool. “We’re proud to be a valuable component of Greystar’s continued success.”

For the third year in a row, Greystar has had the biggest portfolio growth among the nation’s 50 largest apartment managers. According to the National Multi Housing Council, Greystar increased the number of apartments under its management by more than 33,500 in 2010, moving them to No. 1.

Greystar manages 185,000 units in more than 100 markets with a team that is more than 5,000 strong and growing. Greystar has invested approximately $3 billion in multifamily investments since its inception. For more information, visit Greystar.com.

Celebrating its 100th anniversary in 2011, Whirlpool is the world’s leading manufacturer and marketer of major home appliances, with annual sales of more than $18 billion in 2010, 71,000 employees, and 66 manufacturing and technology research centers around the world.  The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Consul, Bauknecht and other major brand names to consumers in nearly every country around the world.

For more information on Whirlpool Corporation and its offerings for building professionals, please visit www.insideadvantage.com or call (800) 952-2537.

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