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Client Wins From August 9

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St. Joseph’s Hospital Health Center Chooses CareTech Solutions’ CareWorks: Troy-based CareTech Solutions, an information technology and Web products and services provider for more than 180 U.S. hospitals, announced that St. Joseph’s Hospital Health Center in Syracuse, N.Y. has selected its content management system, CareWorks, as the foundation for the hospital’s new public website, mobile website and Intranet. CareWorks’ CMS includes a series of add-on modules, including the most popular: physician finder, class-registration interfaces, a newsletter engine, online giving and donations, e-greeting cards, and more. St. Joseph’s Hospital Health Center, www.sjhsyr.org, is a non-profit, 431-bed hospital and health care network providing services to patients from Onondaga and 15 surrounding counties. A 10-time winner of the National Research Corporation Consumer Choice award, St. Joseph’s is designated a Magnet Hospital for Nursing Excellence by the American Nurses Credentialing Center, the highest honor bestowed on a hospital for nursing care. Affiliated with Franciscan Companies, St. Joseph’s is sponsored by the Sisters of St. Francis. More about CareTech at www.caretech.com.

Keystone Solutions Picks ForeSee Results For Customer Satisfaction: Las Vegas, Nev.-based Keystone Solutions, the Web analytics industry’s most experienced full-service digital measurement consulting group, today announced that it has selected Ann Arbor-based ForeSee Results, the world’s leading customer experience analytics firm, to be its premiere partner for customer satisfaction measurement and analytics. Through this partnership, ForeSee Results will continuously measure satisfaction for Keystone clients and deliver insights on where to prioritize improvements for maximum impact. Keystone Solutions was founded by analytics industry veteran Matthew Gellis to provide actionable market intelligence analysis and solutions to clients. A full-service digital measurement consulting practice, Keystone Solutions specializes in emerging digital channel analytics (including mobile and social analytics), market intelligence implementation (using industry-leading tools like Adobe’s SiteCatalyst), advanced statistical and digital intelligence analysis, SEO / SEM analysis, and digital design analytics (AB and MVT). ForeSee Results captures and analyzes voice of customer data to help organizations increase loyalty, recommendations, and marketing value. Using a patented, scientific methodology developed at the University of Michigan, ForeSee Results identifies improvements across all channels and touch points that drive customer satisfaction. With over 60 million survey responses collected to date and benchmarks across dozens of industries, ForeSee Results offers unparalleled expertise in customer satisfaction measurement and management around the globe. More at www.ForeSeeResults.com.

Dokka Fasteners To Implement Full Suite of Plex Online Cloud ERP: Auburn Hills-based Plex Systems Inc., provider of Plex Online Cloud ERP for manufacturers, announced Tuesday that Dokka Fasteners Inc., a hot-forming fastener manufacturer located in Auburn Hills, has selected Plex Online as the software-as-a-service, cloud enterprise resource planning solution for its manufacturing processes. Dokka Fasteners is part of the German-based Würth Group, a $10 billion global organization comprised of more than 400 companies in 80 countries. Dokka Fasteners manufactures large diameter, hot forged hex bolts, double-ended studs, and threaded rod for wind turbine manufacturers as well as the construction, heavy equipment, and other markets. Dokka Fasteners provides large diameter, high quality fasteners to wind turbine manufacturers and their suppliers. Plex Online offers industry-leading features for virtually every department within a manufacturer, including manufacturing execution systems and quality management systems for the shop floor, supply chain management for procurement and enterprise resource planning for finance and management. Plex Online’s comprehensive functional coverage delivers a “shop floor to top floor” view of a manufacturer’s operations, enabling management to run its business at maximum efficiency. More information is available at www.plex.com.

Basso Design Group Launches Website for Northwest Michigan Tooling Coalition: Troy-based Basso Design Group has completed the next major project phase for the Northwest Michigan Tooling Coalition by launching its new Web site. The coalition hired Basso Design Group to develop their overall interactive marketing strategy along with assisting them with a member wide communication plan for greater exposure for member companies and the coalition as a whole. Activities included communications planning, website design and development, search engine optimization, and Web hosting. The Northwest Michigan Tooling Coalition was founded in 2006, in partnership with the Traverse City Chamber of Commerce, and is comprised of 11 industrial and manufacturing companies in northwest Michigan. Coalition companies compete with each other while demonstrating complementary capabilities. It was a selective process to acquire the 11 companies for the coalition; they have to be the best-in-class when it comes to experience, expertise and equipment of their specialties. For projects that are large or time sensitive, partners in the coalition can bid jointly and perform made-to-order tooling for practically any industry. The new site is at www.northwestmichigantooling.com. Basso Design Group is a multi-award winning interactive marketing agency. More at  www.bassodesigngroup.com.

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