SAN RAMON, Calif. — VCom Solutions Inc., a provider of telecom management-as-a-service, Tuesday announced an expansion into the Midwest with the opening of a new office in the Detroit area.

The announcement follows vCom’s recent opening of new offices in Los Angeles and Portland, Ore.

“For mid-size companies, we are a very unique option,” said Gary Storm, CEO and founder of vCom. “As we start to aggressively expand sales outside our northern California base, we are finding that our model is really resonating with customers. The challenge is first getting them to understand that an option such as ours even exists.”

Storm said the typical approach by telecom expense management firms is to charge expensive software licenses and professional services fees to companies to manage their telecom.

However, vCom offers the mid-size company a solution they can afford. It provides software and professional services for free. Instead, vCom distributes the carriers’ services — such as Verizon or Sprint — to its customers and uses its wholesale buying power to pass along savings.

At the newly-opened Detroit-area office, Geoff Kotila, a former executive in the risk management and expense reduction business, will serve as regional director of business development. He will focus on Michigan, Illinois, Indiana, Ohio and Wisconsin and cover a broad range of industries, with a particular emphasis on professional services such as accounting, legal and banking, as well as the private equity industry.

“I am looking forward to bringing the vCom story to the Midwest,” said Kotila. “There is tremendous opportunity for clients with multiple offices who are juggling their telecom needs to take advantage of vCom’s revolutionary service.”

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