APICS Seminar On Using Energy Conservation To Power Continuous Improvement: The APICS Greater Detroit Chapter along with The PMI Great Lakes Chapter offer a seminar on How to Use Energy to Power Continuous Improvement Initiative. Energy management can be used to start or accelerate a continuous improvement program. Energy costs can provide direction to a company’s most significant opportunities for improvement. Energy reduction projects can be used as the cornerstone of a turnaround program. This session highlights why energy costs can guide a cost reduction effort, how to get an initiative started, what common pitfalls to avoid, and that effective Program/Project Management has been recognized as a key factor in successful energy programs. This seminar/PDM will be presented by John Preston, Lean Manufacturing Manager at Dura Automotive Systems. The APICS seminar/PDM will be held on Thursday, Feb. 23 at the Management Education Center, 81 W. Square Lake Road, Troy, MI 48098. The evening will start with networking at 6 p.m. Dinner will be served at 6:30 p.m. and discussion will start at 7:15 p.m. The evening is expected to conclude at 8:30 p.m. Please register by Feb. 22 at www.acteva.com/booking.cfm?bevaid=227137 for the event. The registration fee is $25.
Experts To Discuss Alternative Energy Powertrains: As American automotive companies moves toward alternative energy technologies, many manufacturers seek to launch these products by utilizing a variety of new marketing techniques. These strategies are at the heart of the upcoming “Focus on the Future” Automotive Research Conference. A joint venture between Oakland University’s School of Business Administration and the University of Michigan’s Transportation Research Institute, the conference is titled, “Marketing New Powertrain Technologies: Strategies in Transition.” The conference will examine how manufacturers are employing strategic and tactical marketing activities to launch new technologies, as well as provide insight into new methods to migrate consumers to more fuel-efficient vehicles. It will also include a discussion of similarities and differences between approaches to marketing strategies in both developed and emerging markets. Conference speakers hail from a variety of fields, including global auto manufacturers, dealers, government and academia. The event is set for 9 a.m. to 4 p.m. on Wednesday, Feb. 15, in the Oakland Center on Oakland University’s campus. View the event page at www.oakland.edu/marketingforum for more information. Registration is $200 for the general public and free for U-M or OU students, faculty and staff. Attendees can register online, or contact Bonnie Pond at (734) 763-2466 or firstname.lastname@example.org.