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More Car Companies Jump Into The Super Bowl (Video/Audio)

Chevy, Honda, Audi and Toyota show off their Super Bowl ads, as more and more auto companies get involved in the big game. We talk about it with University of Detroit Mercy Marketing Professor Mike Bernacchi.

More Car Companies Running Super Bowl Ads

INTERVIEW: Univeristy of Detroit Mercy Marketing Professor Mike Bernacchi talks with WWJ AutoBeat Reporter Jeff Gilbert about reasons so many car companies are advertising in the Super Bowl this year.

VIDEO: Acura Sienfeld Ad

VIDEO: Honda Ferris Bueller Ads

VIDEO: Cadillac "Green Hell" Ad

VIDEO: Chevy Sonic Ad

VIDEO: Audi Vampire Ad

VIDEO: Toyota Camry Ad

Connect with Jeff Gilbert
Email: jdgilbert@cbs.com
Twitter: @jefferygilbert
Facebook: facebook.com/carchronicles

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