GRAND RAPIDS — Adtegrity.com (Pink Sheets: ADTY), the Grand Rapids-based Internet advertising provider, Wednesday announced a return to profitability on a revenue increase in 2011.
Adtegrity’s audited full-year results included net income of $419,564 on net revenues of $12.87 million, compared with a loss of $42,810 on net revenues of $11.06 million in 2010. The loss in 2011 was due to a write-down of $407,000 in non-performing assets, primarily related to real estate.
“The social space is growing at a rapid rate and consumers are continuing to make the shift to online engagement,” said Adtegrity.com president and CEO Scott Brew. “We are happy with the results in 2012 and are looking forward to building on our momentum in 2012.”
Adtegrity reported serving more than 30 billion ad impressions during the fourth quarter, resulting in tens of millions of clicks for Adtegrity.com advertisers.
Adtegrity.com’s primary business is the delivery of interactive advertising and marketing services. Since its founding in 1999, the company has established itself as a results-driven, customer-focused firm providing consistent quality to the top advertising brands online. Adtegrity currently delivers billions of advertisements across thousands of top-tier Websites each month.
For more information, visit www.adtegrity.com.