Walsh College Celebrates Global Entrepreneur Week: Experts within the investor and entrepreneur communities will join Walsh College President and CEO Stephanie Bergeron and members of Walsh College’s Blackstone LaunchPad team on Monday, Nov. 12 from 5 to 7:30 p.m. at Walsh College’s Walshpreneur Fair and Reception. The public is invited to the college’s Troy campus to attend the annual event, which celebrates Global Entrepreneur Week and offers valuable insight to the intricacies of entrepreneurism. Featuring informative presentations, lively discussions and networking opportunities, the evening will also include refreshments and prizes. Joining Bergeron as special guest speakers will be Tony Tolentino from the Blackstone Charitable Foundation, discussing investments in entrepreneurship; Antoine Dubeuclard, president of Media Genesis, talking about digital strategies and tactics for startups and early stage companies; and angel and venture investor Terry Cross, speaking about Silicon Valley and Michigan start-ups and entrepreneurs.
Trivalent To Host Disaster Recovery Workshop: Trivalent Group, one of Michigan’s largest technology firms, will host “BIASurvivor,” a no-cost disaster recovery workshop for the business community on Wednesday, Dec. 5 from 11:30 a.m. to 1:15 p.m. at its Grandville headquarters, 3145 Prairie St. SW. Disaster recovery experts from Trivalent Group will share strategies to increase an organization’s survivability by building an effective business continuity plan. The program starts at 11:30 a.m. and includes a working lunch. For more information and to register, contact Margy Sneller at email@example.com or (616) 301-6301.
Mobile Monday Michigan To Meet On Boosting Sales: The holiday season is fast approaching, and with it, a prime opportunity for the use of mobile technology in all forms to engage with target customers for driving sales and increased revenue. To maximize this opportunity, Mobile Monday Detroit is hosting presentations on Monday, Nov. 12 from highly respected national experts focusing on two specific areas: mobile app monetization; and customer / business generation via mobile marketing. For mobile app developers, Greg Carfine, Director of Global Monetization Solutions for Millennial Media, the Baltimore-based international mobile advertising and data platform, will present insights about best practices to be followed to generate increased revenue from mobile apps. For business owners and marketing executives seeking to gain new customers and increased revenue, long-time mobile industry insider Fred Kopplow, director of marketing and business development for Frontier Computer Corp., will review case studies from firms large and small to provide examples of the successful use of a variety of mobile technologies in achieving these goals. Additionally, as a sponsor of the event, Millennial Media will be distributing material for app developers and taking entries from all interested attendees for a variety of raffle prizes. Mobile Monday Detroit will take place at Compuware headquarters, One Campus Martius in Detroit, starting at 5:30 p.m. Attendance at the event is free, but advance registration is required at http://meetup.com/Mobile-Monday-Detroit. Free parking is available (with ticket validation at event sign-in) in Compuware’s parking deck directly behind the headquarters building, and refreshments will be served courtesy of Compuware.
3Sixty Interactive Hosting Free Remarketing Webinar: For the next Webinar in it free, educational series, Fenton-based 3Sixty Interactive has scheduled a Webinar on “The Magic of Remarketing” on Wednesday, Nov. 28 at noon Eastern time. This hot new market tactic allows digital marketers to target consumers who have already shown an interest in their business by visiting the Web site. During this 45-minute long Webinar the award winning digital marketing firm will teach the attendees how to use remarketing, including what it is, why marketers should be using it and how to execute successful remarketing campaigns. Registration is now open at www.3SixtyInteractive.com/remarketingwebinar and space is limited. All spots are reserved on a first-come first-serve basis. Free on-demand Webinars and downloadable whitepapers and case studies are also available on the company’s Web site.
MSU Hosts Regional Robotics Competition for Elementary and Middle School Students: More than 240 elementary and middle school students will demonstrate their innovative solutions to help senior citizens continue to be independent, engaged, and connected in their communities. Teams of students will compete on Saturday, Nov. 10, during the seventh annual Spartan Challenge FIRST Lego League East Lansing Regional Qualifying Tournament. The competition runs from 8:30 a.m. to 4 p.m. at the IM Sports Circle building on the Michigan State University campus, at West Circle Drive and Kalamazoo Street. FIRST (For Inspiration and Recognition of Science and Technology) is a multinational, nonprofit organization; the FIRST Lego League (FLL) is the result of a partnership between FIRST and the Lego Group. Each year, FLL reveals a challenge that relates to a significant real-world issue. The 2012 theme is Senior Solutions Challenge. The teams will explore the topic of aging and how it may affect a person’s ability to maintain his or her lifestyle — solving issues like getting around, keeping in touch, or staying fit. Teams will research obstacles and then suggest ways to improve the quality of life for the seniors affected. Students have about 10 weeks to prepare for the competition. They work in teams of up to 10 students and are guided by at least one adult coach. Using NXT Lego Mindstorm Robotics Invention System kits, they build and program an autonomous robot capable of completing a pre-designed mission within 2 minutes and 30 seconds; analyze, research and develop a solution for a specific, assigned problem; and create a clever presentation about their solution to perform in front of a panel of judges. During the competition, the teams earn points in four categories: project, robot technical interview, core values and robot game. A total of 24 FIRST Lego League teams from the state of Michigan, including 10 teams sponsored by MSU’s College of Engineering, will compete. Spectators are welcome. The top seven teams will advance to the Dec.1 state tournament at Lakeland High School in White Lake. More at www.egr.msu.edu/future-engineer/event/first-lego-league.