CLINTON TOWNSHIP — Longtime Detroit-area IT executive Scott Goemmel and his firm SMG Capital Group Tuesday announced a strategic alliance with 4-Profit.

South Salem, N.Y.-based 4-Profit provides business coaching services aimed to guide and inspire IT business owners to achieve their desired business goals and destination through coaching, peer group and educational services. Goemmel has joined its cadre of veteran business coaches.

Goemmel, former managed services owner of PMV Technologies and former President of VentureTech Network. adds strength and pedigree to the 4-Profit team as a business advisor helping CEOs, and executive teams in the IT industry create healthy, focused organizations that achieve outstanding results.

“As a business advisor, I am determined to influence the strategic direction of our client’s business by delivering focused insights and respected yet ambitious results,” Goemmel said, adding that he believes that consistent results are built on the alignment of all organizational functions with a focused and healthy leadership team.   “As a matter of philosophy, we don’t tell businesses what to do; we guide business leaders to find their desired destination and help them accomplish individual business and profit goals,” says CEO and co-founder Larry Kesslin. “Scott Goemmel will be a valuable part of helping business leaders chart their (business) course and be more profitable.”   As a frequent industry speaker, Goemmel speaks on topics of strategic planning, industry trends, VCIO, and profitable best practices at industry events such as Best-of-Breed CMT, Automation Alley, CompuDyne, CompTIA, Intronis, Zenith, VentureTech Network and others.

To learn more about Scott Goemmel and 4-Profit, visit


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