App of the Week: TerraYebo’s MyInchofTheEarth.com Relaunches

MADISON HEIGHTS — TerraYebo Inc. last week announced the re-launch of the company’s first Web application, MyInchofTheEarth.com.

Originally unveiled in April 2012, response to the site was overwhelming, and the company has spent the last year adding significant improvements and capabilities to the user experience. The site re-launch coincides with both National Park Week and Earth Day 2013, as the platform will be used to raise awareness and funding for the National Park Foundation.

“The re-launch of MyInchoftheEarth.com is a significant milestone for the company, and for fundraisers, as it allows a tremendous amount of global good to be done simply when people select their special places in the world,” stated Michele Favoretto, CEO and founder of the company. “Individuals who visit the site find it to be educational and fun, and they know that by selecting their special place in the world, they are making a positive difference.”

MyInchOfTheEarth.com is an experiential Web platform that builds a deeper connection between non-profits and donors by allowing users to claim an exclusive, virtual inch of the earth, share their memories, and connect their place to a cause they care about.

Organizations that have already signed up for MyInchofTheEarth.com as a fundraising platform include The National Park Foundation, Cure International, Veterans of Foreign Wars Foundation, Snow Leopard Trust, Fair Trade USA and The Pink Fund.

“MyInchoftheEarth.com raises awareness for global causes and is a place where individuals have a personal experience in global giving,” said Dan Glisky Jr., president of TerraYebo. “We look forward to supporting the needs of organizations around the globe who are committed to improving the world.”

More at www.terrayebo.com.

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