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Retail Velocity Expands Database

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Retail Velocity
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ANN ARBOR — Retail Velocity, a provider of demand signal management and retail execution, announced the expansion of its Velocity POS Data Sharing Knowledgebase.

Designed to educate the consumer packaged goods manufacturer community on the availability of direct point of sale (or ePOS) from more than 300 retailers and distributors, registered visitors to the Retail Velocity website can quickly identify what type data each Retailer makes available to their manufacturer partners.

Velocity, www.retailvelocity.com/solution/repository.php, is an enterprise Demand Signal Repository that delivers retail insights and in-store visibility providing a single source of “Big Data” analytics for consumer goods manufacturers to drive their sell-through and profitability at the store, item and SKU level. Velocity provides actionable insights to all areas of the manufacturer including C-Level suite, category management, sales, market research, customer logistics, finance, merchandising and demand planning.

“We are proud to release this knowledgebase to consumer goods manufacturers to continue our commitment to coach them on the data that retailers and distributors can provide directly to them,” said Jennifer Beckett, Retail Velocity’s vice president of sales and marketing. “We are committed to providing best-in-breed consulting and proven best practice solutions that provide manufacturers with near real-time insights on their products’ performance from the time of shipment to the point of purchase at the store.”

Since 1994, Retail Velocity has served market leaders, such as Mattel, Masco, Revlon, Hanesbrands, Levi Strauss and many others in their quest to be more shopper-driven.

For more information on Retail Velocity, please go to www.RetailVelocity.com or contact Jennifer Beckett at (616) 889-9660 or Jennifer.Beckett@RetailVelocity.com.

The Velocity Solution Suite platform is available either as an on-premise or Cloud implementation. Retail Velocity is a Microsoft Gold Certified and Tier 1 Managed Partner. They are also an SAP Partner and have achieved Certified Integration with SAP Applications and DSiM, a HANA application.

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