Adtegrity.com Second Quarter Earnings, Revenue Fall
GRAND RAPIDS (WWJ) — Adtegrity.com (Pink Sheets: ADTY), a Grand Rapids-based company specializing in Internet advertising networks and services, reported lower net income and revenue for the second quarter ended June 30.
The company’s unaudited results included net income of $174,082 for the second quarter on revenues of $3.96 million, compared with net income of $270,275 on revenues of $4.8 million for the same quarter last year.
Management noted substantial increases in most of its key metrics compared to the prior quarter, during which Adtegrity posted a net loss of $54,837 on revenues of $3.07 million. Ad impressions for the second quarter also increased 26.5 percent versus the first quarter.
“We have seen a significant pickup in business during the second quarter and are optimistic that the momentum will continue through the second half of the year,” said Adtegrity.com president and CEO Scott Brew. “We are not taking anything for granted and will remain focused on healthy, profitable growth for the remainder of 2013.”
Adtegrity reported serving more than 61 billion ad impressions during the second quarter, resulting in 37.2 million clicks and 8.2 million conversions for Adtegrity.com advertisers.
Adtegrity.com’s primary business is the delivery of interactive advertising and marketing services. Since its founding in 1999, the Company has established itself as a results-driven, customer-focused firm providing consistent quality to the top advertising brands online.
Adtegrity currently delivers billions of advertisements across thousands of top-tier websites each month.
For more information, visit http://www.adtegrity.com.