Less Filling, Same Great Taste? BK Unveils ‘Satisfries’
By Christy Strawser, digital director
DETROIT (CBS Detroit) Love the crunchy goodness of fried potatoes shaped into crinkly sticks — but hate all the calories and fat?
Burger King to the rescue.
The company unveiled its latest offering this week, called “Satisfries.” They’re crinkle-cut French fries with 40 percent less fat and 30 percent fewer calories than traditional fries. A small order reportedly has 150 calories.
They’re still fried in oil, but company officials say they have a different batter that doesn’t absorb the same amount of oil.
The change is nothing less than revolutionary, with the New York Times writing, “More than 100 million customers eat in a Burger King store each month, and 56 million of them order fries. While the chain had made minor adjustments, offering healthier sweet potato fries and curly fries, nothing matched the scale of reinventing the fries.”
They’ll cost 20 to 30 cents more than a usual order of fries, reports say.
But how do they taste?
The verdict is out, with the company urging fans on its website to use the Instagram hashtag #satisfried and tag @BurgerKing. No one had done it by Tuesday morning.