Caputo & Fithian

NCAA Will Allow Snapchat As A Recruiting Tool

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By: Evan Jankens
@kingofthekc

I used to think that awesome app on my iPhone by the name of Snapchat was a good excuse for ladies to send me pics. They disappear after five to 10 seconds, which means the ladies are a little more loose with the images, rumor has it.

The NCAA reportedly will allow the use of Snapchat for a recruiting tool. How awesome would it be to have Mark Dantonio send recruits pics of the Rose Bowl trophy with the caption “enough said.”

According to CBSSports.com here is their description of SnapChat:

The photo messaging application allows users to take photos or videos and add text or drawing, then set an expiration for the message once it is opened. The service has been criticized in popular culture as a means to distribute explicit material, particularly for its part in the social phenomenon of sexting.

The idea of coaches Snapchatting their way into a recruit’s life may seem strange because of the app’s reputation, but it is no different than any of the other social media tools currently being used for recruiting. Coaches send Facebook messages and direct messages on Twitter, along with Instagram posts and those archaic text messages.

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