Wait, can this be true? Is Tiger Woods really worth $15 billion to the golf industry?
According to Golf.com’s Josh Sens that number is in the ballpark.
Sens wrote a piece on how Woods’ absence is affecting the sport (something we’ve looked at on Eye on Golf, as well) and will do so in the near future.
“According to Brad Adgate, senior vice president and director of research for Horizon Media, a New York-based media services company, the 25-30 percent ratings drop we’re accustomed to seeing at Tiger-free events threatens to translate into similar percentage losses across the board.”
“Adgate and other analysts say it’s impossible to a put a precise price tag on Tiger’s absence. But if we do the math and arrive at a ballpark number in a golf industry valued at around $68.8 billion, it pencils out at roughly $15 billion. Gulp!”
Click HERE for the full story from CBSSports.com