car buyers

Michigan Vehicle Buyers Will Get Tax Break

Buying a new car? You might want to wait until Dec. 15.

WWJ Newsradio 950–10/26/2013

Quality Helps Americans Keep Old Cars Longer

The average age of the 247 million cars and trucks on U.S. roads hit a record of 11.4 years in January.

WWJ Newsradio 950–08/10/2013

Internet Influencing New Car Buyers

It’s the second biggest purchase most of us will ever make: buying a new car. But new research shows some consumers are leaving with a new set of keys — without ever taking a test drive.

WWJ Newsradio 950–08/13/2012

Ford "Most Considered" By Car Buyers

Ford is widening its lead in an independent study of brands that car buyers are most likely to consider.


Automotive Insight-B 08/05

The little subliminals that make buyers believe “this car is quality!”