Survey Finds Mobile Web Growing As Car Buying ResourceFordDirect, the digital advertising joint venture of Ford Motor Co. and its dealers, rolls out a new online marketing system along with a survey that shows car buyers are using the web -- especially the mobile web -- more than ever to shop for vehicles.
HR Notices From Nov. 6The latest staffing, leadership and boardroom news from Michigan's technology-focused companies, institutions and groups.
FordDirect Introduces Trade-In Appraisal Tool, Credit Estimator to Dealer WebsitesFordDirect, a joint venture between Ford Motor Co. and its franchise dealers, announced the addition of two new tools for dealers provided by Black Book Online.
FordDirect Adds Social Media Management ServiceFordDirect, a joint venture between Ford Motor Co. and its franchise dealers, announced Tuesday the launch of its new social media and reputation management service for Ford and Lincoln dealers.
FordDirect's New Video Showroom Makes Vehicle Inventory Search SocialFordDirect, a joint venture between Ford Motor Co. and its dealers, Sunday launched a new Web 2.0 platform, based on Sister Technologies' VSHOC and Publisher platform.
HR Notices From December 7The latest staffing, leadership and boardroom news from Michigan's technology-focused companies, groups and institutions
FordDirect Announces New Texting Service To Ease Auto ShoppingFordDirect announced a mobile service that enables shoppers to receive prompt, targeted information about Ford vehicles by simply sending a text message from their mobile device.
HR Notices From July 29 - Aug. 7The latest personnel, leadership and boardroom news from Michigan's technology-focused companies and institutions
FordDirect Debuts New Online Video Services For Dealers At NADAFordDirect Friday announced the launch of DealerConnection Premier Advanced Inventory Service, which provides Ford and Lincoln dealers with new digital marketing tools such as customized video for an enhanced online consumer experience.
Awards and Certifications From February 4-6
FordDirect Launches Multi-Channel Targeted Marketing Service