Luxury Pickup: Ford Bringing Back High-End Limited F-150Got $60,000 to spend?
VIDEO: Chevy "Slings The Bull" For Silverado Super Bowl AdGM returns to the Super Bowl with two ads that focus on its new pickup truck.
GM Boosts Prices As Pickup Truck Battle RagesGeneral Motors is adding a twist to the fight for supremacy in the red-hot U.S. pickup truck market: It's raising prices.
Chevy Plans Big Ad Campaign To Launch New SilveradoAds launch July 4th in Texas, then go nationwide during All Star Game festivities.
Let The Fuel Economy Wars BeginGM says its V-8 pickups will get better fuel economy than Ford's V-6 pickups
Good Time For Pickup Buyers As GM Sweetens DealsGeneral Motors is offering generous deals on Chevy Silverado and GMC Sierra pickup trucks after they piled up on dealer lots.
Ford Uses Bull Riding To Unveil New Super DutiesWWJ AutoBeat Reporter Jeff Gilbert takes us to Ford Field, where we see something that's not your typical new vehicle unveiling