Do You Need a Social Media Strategist For Your Small Business?A social media strategist can save time for small business owners and make a significant impact on their bottom line.
Improve Sales Strategy By Analyzing Company's Strengths & WeaknessesRandstad USA Vice President of Strategic Sales Jill Kirshenbaum explains some ways to help evaluate your business operations.
Company Marketing Plan: Effective Digital Advertising On A BudgetSocial media is essential to digital advertising for small business these days, and can be very effective on a low budget.
Improve Your Company's Marketing By Keeping Up With Facebook's ChangesTo make sure your business is always getting the most effective marketing use of Facebook, keep up with the changes in the algorithm.
How Technology Kicked A Los Angeles Dance Studio Into High GearStudio A Owner Bill Brown shares how technology recently boosted business, which opened on a shoestring budget in the early 1980s.
3 Michigan Businesses Using Social Media To Connect In Unique WaysThese Michigan-based businesses are doing social media correctly, and casting a wider net to find new customers.
Driving Consumer Engagement: CEO Shares Secrets To Reaching A Large AudienceWhat's Trending Founder Shira Lazar gives advice on how small business owners can engage consumers using personalized social media and video content.
Michigan To Hold Social Media Night Feb. 16 Vs. WisconsinThroughout the night, Michigan Athletics and Michigan Basketball will be highlighting their social media platforms -- including Facebook, Twitter, Instagram and Snapchat -- with a number of features.
Facebook Rolling Out new Feature Similar to Snapchat’s StoriesFacebook has adopted a Snapchat innovated feature.
Company Standout: Being Weird Can Win You SalesTry going against the grain and do things a little different to show your small business is unlike others.
Study Finds Social Media Detrimental To Self Body ImageA study conducted on young women found that they regularly compare themselves to what they see on social media.
Company Communications: Perfecting The Changing Ways Of Email MarketingGet to know your customers, treat them with respect and offer them sound values.

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