NOVI (WWJ) — The Novi school superintendent responded to his critics after choosing to not cancel classes in Thursday’s bitter cold temperatures.

Students and parents living in the Novi School District took to social media to vent about Steve Matthews’ decision — at times using profanity and insults.

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Matthews responded using the Novi Public Schools website to wittingly, but firmly, lash back. In essence, the message admonished students to be careful what they post on social media, because it could come back to haunt them.

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In your life there will be people who make decisions that impact you with which you completely disagree. In the social media world that we live in it is easy and somewhat comfortable to take to Twitter or Facebook or Snapchat or whatever other application there is that I don’t know about and vent.

It feels good. It makes people laugh.

But it could get you in trouble. Some bosses, colleagues, employees, or employers may not be as understanding as I am about comments that are vulgar, disparaging, or mean.

I would urge you to use caution and to think while you Tweet, post, and communicate via social media.”

Matthews said in the post that he enjoyed bantering with students and that he “appreciated that you were paying attention.” According to Weather Underground, the wind chill in Novi was recorded as -14 degrees at 7:15 a.m. and 3:53 p.m. with 23 mph gusts.

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Classes also remained in session on Friday.