QR Code On A Heinz Ketchup Bar Was Shortcut For Hardcore Porn Site

By: Evan Jankens
@kingofthekc

A QR code is a shortcut used by a cell phone to get a quick link to a website.

I haven't been a fan of the QR code since they first came out, and it turns out Heinz might be rethinking their use of the QR code.

Heinz had to apologize this week when the code on the back of a ketchup bottle directed one user to a hardcore porn site.

"Heinz in Germany has apologized for the way in which an out-of-date QR code and website link to design a ketchup label in 2014 has been reassigned to an adult content web site," said Michael Mullen, senior vice president of Corporate & Government Affairs at Heinz, in an email to CNNMoney.

On the upside, Daniel Korell did get a special message from FunDorado (the porn site he was directed to) saying, "Hello Daniel Korell, wow! Has Heinz perhaps confused FunDorado's Sexy Lila with its Lila Ketchup EZ Squirt? However, you won't of course be going away empty handed. We're giving you a year's free access to FunDorado.com."

So if this is Korell's thing -- and why wouldn't it be, I don't judge -- then he might have hit the jackpot.