By Dan Jenkins
It’s official — the University of Michigan will bring on Nike to provide its athletic apparel, equipment and footwear.READ MORE: Red Wings Hire Lightning Assistant Derek Lalonde As Coach
The deal will begin in August 2016, after the university’s current contract with Adidas expires, U-M announced on Monday.
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“The partnership will commence August 1, 2016 and will see NIKE supply all 31 of U-M’s athletics programs with uniforms, footwear, apparel and equipment. U-M and NIKE also will collaborate throughout the agreement on innovation initiatives in sports technology, design and best practices.
“After careful consideration, the right partner for the University of Michigan was NIKE,” said interim director of athletics Jim Hackett. “This decision, this partnership is about more than Michigan athletics; at the core, it is about our University community and it is about two great names reuniting for an opportunity that speaks to more than uniforms and apparel.
“NIKE is a recognized leader in its field when it comes to product innovation and we look forward to future collaboration.””
The agreement includes use of the Jordan Brand “Jumpman” apparel and footwear for men’s and women’s basketball. Fans will be able to purchase officially licensed Nike Michigan gear the M Den in 2016.Michigan Republican Party Submits Nominees For Election Board
U-M has partnered with Adidas since 2007 and will continue to work with the brand for the duration of the contract.