Dollar General To Launch PopShelf, A $5 Store Chain

(CBS DETROIT) – Dollar General is opening a store that will cost you a little more than a dollar.

PopShelf as it will be called is aimed at higher-end consumers in areas with a higher average household income.

About 95 percent of items will still be around $5 or less.

PopShelf will focus less on necessities like food and cleaning supplies and more on discretionary items like home decor and beauty products.

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