MT. PLEASANT (WWJ) — AT&T Inc. says it has fired up its 4G LTE high speed data network in the Mt. Pleasant area.

AT&T says the network offers speeds up to 10 times faster than a 3G network. The company says tests show it has the nation’s fastest and most reliable 4G LTE network.

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LTE technology offers lower latency, or the processing time it takes to move data through a network, such as how long it takes to start downloading a webpage or file once you’ve sent the request. Lower latency helps to improve services like mobile gaming, two-way video calling and telemedicine.

Also, AT&T noted that wireless spectrum is a finite resource, and LTE uses spectrum more efficiently than other technologies, creating more space to carry data traffic and services and to deliver a better network experience.

“We continue to see demand for mobile Internet skyrocket, and our 4G LTE network in Mt. Pleasant responds to what customers want from their mobile experience — more, faster, reliably, on the best devices,” said Jim Murray, president, AT&T Michigan.

This launch is part of AT&T’s Project Velocity IP, a three-year investment plan announced last fall to expand and enhance its IP broadband networks. Through this investment, AT&T is supporting its customers’ growing desire for high-speed Internet access and new mobile, app and cloud-based services. As part of Project VIP, AT&T plans to add more than 10,000 macro cell sites nationwide by year-end 2015, as well as deploy more than 40,000 small cells and add more than 1,000 Distributed Antenna Systems to increase the density of its wireless network.

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AT&T says its 4G LTE service was recognized as having faster average download and upload speeds than any competitors in PCWorld/TechHive’s most recent 20-market speed tests — the second consecutive year that AT&T has ranked first overall. PCWorld/TechHive also ranked AT&T’s as the fastest combination of 3G and 4G services in the 20 cities it tested.

And AT&T was named America’s fastest 4G LTE network in PC Magazine’s 2013 Fastest Mobile Networks 30-market study — and also swept the top rankings in all six U.S. regions from coast to coast: Northeast, Southeast, North-Central, South-Central, Northwest and Southwest.

Even as AT&T continues to expand its 4G LTE coverage, customers can get 4G speeds outside of 4G LTE areas onits 4G HSPA+ network, unlike some competitors, where smartphone customers may fall back to slower 3G technologies when outside of LTE coverage.

AT&T also operates the nation’s largest Wi-Fi network, including more than 32,000 AT&T Wi-Fi Hot Spots at restaurants, hotels, bookstores and retailers, and provides access to more than 402,000 hotspots globally through roaming agreements. Most AT&T smartphone customers get access to its entire national Wi-Fi network at no additional cost, and Wi-Fi usage doesn’t count against customers’ monthly wireless data plans.

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More at http://www.att.com/aboutus.