DETROIT (WWJ) – Nine time Grammy-Award winning recording artist Sheryl Crow will be performing at the 2014 North American International Auto Show Charity Preview.

Making the announcement live in the WWJ Newsradio 950 studios on Wednesday, event Chairman Bob Shuman said Crow’s passion for fundraising makes her a perfect match for the car show’s swanky black tie gala which raises money for multiple southeastern Michigan children’s charities.

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“It’s all about the kids, it’s all about Charity Preview, and she is so into that,” Shuman said. “She’s done a lot of cancer awareness and cancer charities, helping the environment, helping kids — it all flows together, and she was very excited to be able to participate.”

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“An Evening With Sheryl Crow”  takes place Friday, Jan. 17 during the NAIAS Charity Preview at Detroit’s Cobo Center.

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Since 1976, the Charity Preview has raised more than $91 million for Southeastern Michigan children’s charities — more than $47 million of which was raised in the last 10 years alone.

The auto show hopes to raise $4 million at this year’s gala, putting them closer to their $100 million goal.

Event beneficiaries  include:
• Boys and Girls Clubs of Southeastern Michigan
• Boys Hope Girls Hope Detroit
• Children’s Center
• Children’s Hospital of Michigan Foundation
• The Detroit Institute for Children
• Judson Center
• March of Dimes Metro Detroit
• Detroit PAL
• DADA Charitable Foundation Fund, a fund of the Community Foundation for Southeast Michigan

Charity Preview will be held from 6-9 pm. Tickets are $350 each and available now at charitypreview.com.

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The North American International Auto Show will be open to the public Saturday, Jan. 18 though Sunday, Jan. 26, 2014. Stay with WWJ Newsradio 950 and CBSDetroit.com for coverage of the show during press preview days the week before. Get the latest show information at NAIAS.com.