DETROIT, MI-JANUARY 16: The Mercedes-Benz exhibit is shown at the 2018 North American International Auto Show January 16, 2018, in Detroit, Michigan. More than 5,100 journalists from 61 countries attend the NAIAS each year. The show opens to the public January 20th and ends January 28th. (Bill Pugliano/Getty Images)

Entering its 31st year as an international event, the NAIAS is among the most prestigious auto shows in the world. Get up close and personal with the world’s autos. From exotic cars like Tesla’s electric-drive sportscar to the latest in mainstream models, there’s something for everyone to enjoy.

People visit the Ford stand during the press preview at the 2018 North American International Auto Show (NAIAS) in Detroit, Michigan, on January 16, 2018. (Photo credit should read JEWEL SAMAD/AFP/Getty Images)

Schedule

Press Preview: Jan. 14-15

Industry preview
Wed., Jan. 16 from noon to 9 p.m.
Thurs., Jan. 17 from 7 a.m. to 9 p.m.

Get Tickets

Charity preview
Fri., Jan. 18 from 6 p.m. to 9 p.m.

Get Tickets

Public show
Sat., Jan. 19 – Sat, January 27 from 9 a.m. to 10 p.m.
Sun., Jan, 22 from 9 a.m. to 7 p.m.

Get Tickets

DETROIT, MI-JANUARY 16: The Aramco exhibit is shown at the 2018 North American International Auto Show January 16, 2018, in Detroit, Michigan. (Bill Pugliano/Getty Images)

Highlights

The debut of many never-before-seen cars and trucks.

Detroit is where future mobility innovations meet the pavement. With the largest concentration of the world’s top automotive and technology executives, designers, engineers, and thought leaders, the North American International Auto Show serves as the global stage for companies to debut brand-defining vehicles and industry-shaping announcements.

NAIAS is unmatched in the industry in presenting six unique shows in one, including The Gallery, an ultra-luxury automotive event, AutoMobili-D, an inside look at future mobility platforms, Press Preview, Industry Preview, Charity Preview and then concluding with a nine-day Public Show.

The Official NAIAS App has the latest breaking automotive news, photos, videos, live stream video coverage of new vehicles and concept cars unveilings, official Twitter updates from NAIAS on new products and show events, and a map to the show floor.

Plus, you’ll find everything you need to know about show times, tickets and parking.

Cobo Quick Facts

  • $299 million upgrade
  • 722,500 sq ft of exhibit space
  • One of the largest contiguous exhibit floor spaces in North America
  • 19th largest convention center in the U.S.country
  • 80 meeting rooms
  • 180,000 square feet of meeting space

 

The 2019 Jeep Cherokee is introduced during a press preview at the 2018 North American International Auto Show (NAIAS) in Detroit, Michigan, on January 16, 2018.
Car makers appealed to Americans’ deep love of SUVs and trucks on at the Detroit Auto Show, unveiling a host of choices from luxurious to utilitarian, while also beefing up the humble sedan. / AFP PHOTO / Jewel SAMAD (Photo credit should read JEWEL SAMAD/AFP/Getty Images)

 

Know Before You Go

Don’t forget your ID it will be required to pick-up tickets.

Hours and Early Admission – Don’t get left out! The main floor is open from 9 a.m. to 10 p.m. There will be no admittance after 9 p.m. The final day closes early at 7 p.m. with no admittance after 6. Early access for handicapped individuals at 8 a.m at the Oakland entrance.

Getting There

Cobo Center – Map

1 Washington Boulevard Detroit, MI 48226

From Detroit Metropolitan Airport

  • Take I-94 eastbound to the Lodge Freeway (M-10) south
  • Take the Lodge south to the Larned Street exit
  • Go east on Larned to Cobo Center

From I-75 (north of Detroit)

  • Take I-75 southbound to I-375, to westbound Jefferson Avenue
  • Follow Jefferson to Cobo Center 

From I-75 (south of Detroit)

  • Take I-75 northbound to Exit 49 toward M-10/Southfield/Downtown/Civic-Cobo Center
  • Take the exit on the left toward M-10/Lodge Freeway/Civic Center
  • Take the M-10 S exit toward Civic Center/Cobo Center
  • Merge onto MI-10 southbound/John C Lodge Freeway
  • Take the Larned Street exit, Exit 1B, on the left toward Cobo Center
  • Stay straight to go onto West Larned Street
  • Turn right onto Washington Boulevard – Cobo Center will be on the right

DETROIT, MI-JANUARY 16: The Lincoln exhibit is shown at the 2018 North American International Auto Show January 16, 2018, in Detroit, Michigan. More than 5,100 journalists from 61 countries attend the NAIAS each year. The show opens to the public January 20th and ends January 28th. (Bill Pugliano/Getty Images)

Parking

1. ParkWhiz – Book a guaranteed parking space before reaching your destination using ParkWhiz, the official parking app of NAIAS.

2. Joe Louis Arena Garage900 West Jefferson – Hours: 6:30 a.m. – 11:00 p.m.

3. Millennium Garage432 W. Congress  – Hours: 6:00 a.m. – 11:00 p.m.

For a complete list check out NAIAS’ parking map.

Detroit People Mover – A convenient method of rail transportation in the downtown Detroit area, Detroit People Mover stops are usually a short walk from most parking lots and Cobo Center/NAIAS 2011 is one of the stops on its route. The cost is $1.50 per person.

DETROIT, MI-JANUARY 16: The new 2019 Jeep Cherokee makes its debut at the 2018 North American International Auto Show January 16, 2018, in Detroit, Michigan. More than 5,100 journalists from 61 countries attend the NAIAS each year. The show opens to the public January 20th and ends January 28th. (Bill Pugliano/Getty Images)

Food And Drink

Healthy Alternatives – Organizers are offering more family-friendly and healthy options for show attendees. Learn more

International Cafe (10 p.m. – 8 p.m. daily) – Down the escalator, at the south end of the main concourse you’ll find a food court next to the ride and drive EcoXperience track. Options include dishes from Andiamo’s and Detroit Beer provided by The Vu Restaurant plus a sandwich and pizza stand, a snack store and a Baskin Robbins stand.

If you’re feeling adventurous, check out some of the Best Of Detroit. Get a coney at American Coney Island or a chicken shawarma at Bucharest Grill. They’re only a few blocks away.

A journalist rests next to a poster during the press preview at the 2018 North American International Auto Show (NAIAS) in Detroit, Michigan, on January 16, 2018. (Photo credit should read JEWEL SAMAD/AFP/Getty Images)

What To Bring

Comfortable shoes – Don’t wear your brand new dress shoes. The show floor is huge and your feet will remind you at the end of the day.

Video and still cameras – Capturing the beauty of these cars will be something you can take home with you and it won’t cost a dime past your admission fee.

Cash – Bring a couple small bills in cash to get a people mover ticket or to in small bills for the people mover and a cab ride to a local restaurant.

DETROIT, MI-JANUARY 16: The Ford exhibit is shown at the 2018 North American International Auto Show January 16, 2018 in Detroit, Michigan. More than 5,100 journalists from 61 countries attend the NAIAS each year. The show opens to the public January 20th and ends January 28th. (Bill Pugliano/Getty Images)

Tickets

Industry preview – $110
Children under 12 will not be admitted during the industry preview.

Charity preview – $400

Public show – $14
Group tickets – $9 (30 or more)
Seniors – $7 (65 and older)
Children – $7 (7-12 years old)
Children 6 and under – admitted free with supervision

Buy tickets at Cobo or online.

Ticketing Office Address
1900 West Big Beaver Road Suite 100
Troy, MI 48084
(248) 283-5173

Follow @NAIAS on Twitter.

Information courtesy of the North American International Auto Show. For more visit the official site.

Comments (7)
  1. concerned1 says:

    Days left until the most overhyped, overpriced event in the Detroit area is over…..6 days abnd counting. Hey, all american displaced worker and retired GM workers especially, think back anbd remember what GM and the rest of the big 3 did to you. Now they want you to buy their overpriced vehicles……stand up and let your voice be heard…….nboy cott the big 3

    1. unconcerned says:

      It’s about the same price for a family of 4 to go to the Auto Show (an all day event where you get exercise and enjoy family conversations) vs. a Movie (only 2 hours of “entertainment” where you have to keep quiet and can’t interact with the family). Hardly over priced.

  2. Jeff Erdman says:

    You should mention that the show is not open to the public until Jan 14th. If I didn’t know better (or I was a visitor to the city) I wouls think I could go there today.

  3. JE says:

    Thanks for adding the public show hours

  4. Stephen says:

    So what, you wish the big 3 to go under and the asian companies to take over because of an economically hard time? This auto show is about the cheapest entertainment out there, and the best.

  5. Thank you so much WWJ 950 for this guide. I found the NAIAS website sorely lacking in pertinent information needed to attend an event, especially in regards to cameras, video cameras, etc.

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