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Brogan & Partners To Offer One Michigan Biz A PR Reboot

Brogan & Partners, the Birmingham-based advertising and marketing agency, has helped companies large and small reinvent themselves with creative marketing and communications campaigns since 1984. 

As the state of Michigan experiences its own reinvention and local businesses take center stage in helping move the state forward, Brogan & Partners wants to do its part to encourage and spur such reinvention.

The agency is announcing the Michigan Business Reboot contest, a competition for established or emerging Michigan-based companies to win a complete marketing and public relations makeover by Brogan & Partners.

"We at Brogan & Partners are excited to see and be part of Michigan's innovation and reinvention and we want the Michigan Business Reboot contest to be a catalyst for growth and success for a deserving company," said Ellyn Davidson, managing partner, Brogan & Partners. "This is an opportunity for us to give back to the community by providing another Michigan-based business with the tools and support it needs to successfully compete in the marketplace."

The company selected for the Michigan Business Reboot will receive $75,000 worth of marketing and PR services, including:

* Logo development or redesign;
* Branding evaluation, recommendations of marketing collateral and materials;
* Positioning statement;
* Tactical action plan;
* Campaign ideas;
* Development of a Facebook fan page and Facebook® fan page recommendation;
* Write and distribute press release announcements and news items, with PR services from Beverly Hills-based PublicCity PR;
* Write executive bios, company backgrounder;
* Pitch and coordinate media interviews.
 
To enter your business, visit www.brogan.com/mibusinessreboot to complete an entry form and submit a 250-word essay explaining why the company could use a marketing makeover and what it would mean for long-term business success. Video submissions are welcomed.

Nominations will be accepted through April 8.

For complete contest rules and guidelines, visit the Michigan Business Reboot page on www.brogan.com. The winning company will be announced the week of May 2.

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