One of the greatest professional wrestlers of all time died today. TMZ reports that he had a heart attack causing him to lose control of his vehicle.

Reports indicate that alcohol was not a factor.

His wife Lynn was a passenger in the vehicle. She survived with minor injuries.

Macho Man is loved by fans for his WWF wrestling in the 80s.

“Ooooh Yeeaah!” was his signature catch-phrase as well as ”Snap into a Slim Jim!” where he found much success as the spokesperson for the ConAgra snack food.

Tell us about your favorite “Macho Man” moment.