EPrize Names Internet Advertising Exec Senior VP: Pleasant Ridge-based ePrize LLC, the world’s largest manager of online promotions, Tuesday named Kim Smith senior vice president of business development. Smith will be responsible for identifying strategic partnerships and driving innovation within product lines, focusing on incorporating new mobile and social trends into ePrize’s promotional and loyalty offerings. She will play a key role in expanding ePrize services to clients and will help launch new offerings in the arenas of media planning, Recontact and CRM services, and analytics. Smith joins ePrize following 12 years as a top-level corporate officer and Internet advertising and business development executive. Most recently, she led sales and business development for Viewpoints Network, a Chicago-based social technology and media start-up firm. There she was responsible for revenue generation on Viewpoints.com through interactive media partnerships that included brand advertising, social influencer marketing, and custom editorial and sponsorship programs. Earlier Smith was chief operating officer for Active Response Group and senior vice president of business development at Q Interactive. Her experience also includes her service as vice president of advertising for Zacks Investment Research. Smith is a summa cum laude graduate of the University of Cincinnati. More at www.eprize.com.
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