DETROIT (WWJ) – Last year, thousands of Detroit Lions fans signed a petition to keep Canadian rock band Nickelback out of their arena and away from the Thanksgiving halftime show — albeit to no avail. That’s definitely something they won’t have to do this year.
The so-called son of Detroit, Kid Rock, is scheduled to perform during halftime of the Lions’ 73rd Thanksgiving Day Classic vs. the Houston Texans on Nov. 22.
Detroit Lions Team President Tom Lewand made the announcement live on the Stoney and Bill Show on 97.1 The Ticket Friday morning.
The special halftime event will feature a live performance of Kid Rock’s new song “Detroit, Michigan,” the feature track from his new album “Rebel Soul,” which is slated for release on Nov. 19. The song pays homage to several of the Motor City’s music greats, including Aretha Franklin, Marvin Gaye, Bob Seger and Eminem — in addition to icons like Henry Ford and Rosa Parks.
“The song is unbelievable, it’s just a great anthem for our city and our region. To put him on a national stage in our stadium at halftime is just great way to celebrate our city, to celebrate his new album, and to celebrate the great relationship that he has with our team, with our city, with our community and I think it will be a great celebration of the tradition,” Lewand said.
This will be the second time in three years that Kid Rock is playing the Thanksgiving halftime show.