In The Spotlight: Kettering University Well Represented At This Year’s NAIAS

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Kettering University SAE Formula Team.  Photo Courtesy Kettering University.

Kettering University SAE Formula Team. Photo Courtesy Kettering University.

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Kettering University’s historic automotive legacy is part of the North American International Auto Show, which runs through Jan. 27 at Detroit’s Cobo Center.  Kettering, one of the nation’s leading Science, Technology, Engineering and Mathematics (STEM) universities, is well represented at NAIAS – one of the most prestigious auto shows in the world.

“Kettering’s presence at the auto show is critical because automotive education is our ‘sweet spot’ and is at the core of both our business and the tradition we were born of,” said Jack Stock, director of external relations at Kettering. “Even though we have evolved to 14 majors, automotive is still our most important co-op employment area.”

There are lots of ways to connect with Kettering at NAIAS this year, Stock said.  Students from Kettering’s Society of Automotive Engineers program are manning the booth in Michigan Hall for nine days of NAIAS.  Read more on Kettering at NAIAS: http://www.kettering.edu/news/kettering-north-american-international-auto-show

Matt Birt, a senior from Urbana, Ohio, said the SAE Collegiate Design teams are featuring two vehicles in Booth 77Y in Michigan Hall.  “We’ll take our SAE Clean Snowmobile Challenge Team and the Formula SAE Team,” Birt said. “We’ll be side-by-side with big universities, which says a lot for a small, private school like Kettering.” See Birt featured in a story in USA TODAY College 

Education Day on Wednesday, Jan. 23

Kettering is participating in NAIAS’s Education Day on Wednesday, Jan. 23.  “The auto show’s Education Day brings busy students by the busload to come see what their future may hold when it comes to careers in the industry,” Stock explained. Kettering will host two presentations at 9:30 a.m. and 12:30 p.m. on “The Kettering Advantage” during Education Day.

Presentations will focus on Kettering as a top-ranked institution for providing quality, hands-on education that leads to successful careers, Stock said.  “We’re inviting alumni, prospective students and their families, corporate partners, friends and anyone interested in experiential learning to participate.” Presentations are at Kettering’s booth 77Y in Michigan Hall. 

Family Day, Friday, Jan. 25

Kettering has partnered with WXYZ-TV Detroit’s Channel 7 for Family Day at the NAIAS.  From 9 a.m. to 7:30 p.m., the public is invited to join Kettering and WXYZ for a day of fun that includes entertainment, free giveaways and prizes.  “And remember, last year’s Family Day at the NAIAS shattered Friday attendance records — so especially with the automotive industry rebounding, it shapes up nicely for an exciting show,” Stock added.

Today’s Spotlight was sponsored by Kettering University. To find out how you can sponsor content in the Spotlight, contact Jeff Lasser at (248) 455-7319 or email jeff.lasser@cbsradio.com.

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