Macomb-OU INCubator To Hold Brand Differentiation Workshop: The Macomb-OU INCubator Executive-in-Residence program will host a program, “Stand Out Or Go Under: Define And Establish A Dynamic Brand,” Friday, Oct. 25 from 8 to 9:30 a.m. at the incubator, 6633 Eighteen Mile Road in Sterling Heights. Attendees will learn how to make their brands different, better and relevant by understanding the importance of brand definition, how to differentiate a brand, how to design a successful brand identity, and how to align a brand now and in the future. Please visit the Advicoach EventBrite to register for this free event at brand-identity-oct25.eventbrite.com. To request additional information, please contact Kathryn Baker at (248) 613-1496. For more information on the Executives-in-Residence program at Mac-OU INC, please contact Joan Carleton at (586) 884-9324.