By: Mike Stone
Foot Locker is ready for the NBA playoffs and the chase for the ring. Their new spot starring Portland Trail Blazer all star Damian Lillard, makes fun of former athletes who have not won championships including LaDanian Tomlinson,Karl Malone,Chris Webber and Barry Sanders.
The look on Barry and Chris Webber’s face are about as good as it gets. Bravo to these guys being able to poke fun at themselves.
Airing today and throughout the start of playoff action, the new commercial features Lillard on his phone with a friend talking about how he hopes not to end up ringless like some athletes of the past. To his surprise, iconic (and ringless) sports legends Sanders, Tomlinson, Webber, and Malone are hanging out in his living room, noticeably affected by the reminder that the coveted championship ring has slipped through their fingers.
The spot features the newest performance footwear from adidas basketball, including the Lillard Edition Crazy 1, Crazy 8 and D Rose 4.5, as well as the latest apparel styles from adidas Originals.