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A Pure Michigan moment: Camping along Lake Huron at Port Crescent State Park. Pure Michigan photo.

Pure Michigan National Ad Campaign Kicks Off

Four private sector partners — Ann Arbor, Mackinac Island, The Henry Ford and Traverse City — are contributing a combined $2 million toward the national advertising campaign.

WWJ Newsradio 950–03/19/2012

sign guy

Downriver Man Becomes First Riding Billboard

You’ve heard of a walking billboard — those guys wearing giant menu signs in front of businesses — but one Downriver man has created the latest innovation: The riding billboard.

WWJ Newsradio 950–03/15/2012

Auto Racing legend Jackie Stewart on WWJ-TV CBS Detroit's Michigan Matters

Michigan Matters: Auto Racing Legend Jackie Stewart

This week on an exclusive Michigan Matters, Carol Cain talked with international advertising executive Sir Martin Sorrell and auto racing legend Sir Jackie Stewart.

CBS 62–01/28/2012

Cadillac McMuffin

Is The Cadillac CTS-V Coupe The Egg McMuffin Of Automobiles?

McDonald’s is trying to create a new cultural phenomenon. Will it catch on?

CBS 62–01/09/2012

BlackBerry Smartphone

National Survey: Smartphones To Drive Marketing Efforts In 2012

AT&T says smartphone applications and mobile barcodes — those funny-looking, pixilated squares appearing on everything from bus shelters to price tags — will spur innovation and sales in the marketing world in 2012.

WWJ Newsradio 950–12/11/2011

Client Wins From October 6

Kitchen And Bath Firm Picks Pushtwentytwo: Wittock Kitchen and Bath, a division of Saginaw-based Standard Electric, has selected pushtwentytwo to oversee its comprehensive advertising and marketing needs. Wittock Kitchen and Bath is one of the largest distributors of plumbing, […]

WWJ Newsradio 950–10/06/2011

kellogg cereal

Companies Propose Curbing Junk Food Ads For Kids

The nation’s largest food companies say they will cut back on marketing unhealthier foods to children, proposing their own set of advertising standards after rejecting similar guidelines proposed by the federal government.

WWJ Newsradio 950–07/14/2011

puremichigan

“Pure Michigan” Campaign Gets New Life

Governor Rick Snyder signed legislation Thursday to pay for the campaign that experts say has brought millions of dollars to the state of Michigan.

WWJ Newsradio 950–03/10/2011

Gov. Snyder To Approve Pure Michigan Funding

Governor Rick Snyder is expected to sign a bill Thursday that will pump $10 million into the popular advertising campaign.

WWJ Newsradio 950–03/10/2011

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Many Watch Super Bowl Just For Commercials

Some people watch the Superbowl not just for football, but for the ads.

WWJ Newsradio 950–02/06/2011

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