Ford Global Customer Color Choices. (Credit: PRNewswire/Ford Motor Company)

Global Color Studies Show Customer Preference In Autos

Despite an array of bright, vibrant car colors, U.S. customers on the coasts and customers in most European countries prefer the classic core colors – white, black, silver and gray.

WWJ Newsradio 950–04/23/2011

Car Colors Start To Sparkle

Silver remains the most popular car color for the 10th straight year, but colors referred to as “natural” are also gaining in popularity. “What we’re seeing a lot of is a resurgence of golds and […]