Ford Direct

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Millennials Want Email Ads From Car Dealers, Shop Online First

The best way for automakers to reach car shoppers is email by a country mile. That’s one of the main findings of FordDirect’s Automotive Consumer Marketing Survey, released Tuesday.

WWJ Newsradio 950–10/22/2013


FordDirect Launches Chat Services with LiveConnect to Increase Dealer Sales Leads

Ford Direct announced Tuesday it has introduced LiveConnect Communication Service, an enhancement to its product offerings that enables dealers to better engage with consumers in real time through their websites.

WWJ Newsradio 950–04/30/2013