Red Kettle Campaign
The Salvation Army of Metro Detroit has announced that it raised $8.8 million through its 2013 Red Kettle campaign.
“We like to have a little bit of fun with it,” said Quicken Loans CEO Bill Emerson, dressed as a big, pink bunny.
Detroit is turning red to help raise awareness during the final days of The Salvation Army’s red kettle fundraising campaign.
The goal for the campaign in southeast Michigan is $8.75 million … which funds Salvation Army programs all year long.
The Salvation Army of Metro Detroit announced that it raised $8,303,690.86 through its 2012 Red Kettle Campaign, the largest amount the nonprofit has ever raised through all previous annual campaigns.
The city of Detroit is turning red to raise awareness of the final days metro Detroiters can donate to The Salvation Army’s 2012 Red Kettle Campaign, which ends when red kettles leave storefronts across metro Detroit on Christmas Eve.
The Salvation Army put the metal to the kettle Thursday morning in Campus Martius, as the organization kicked off their annual hoilday fundraising drive.
It’s a last day for the Salvation Army’s Red Kettle Campaign and they’re still about $250,000 away from their $8.2 million goal.
The goodies, valued at more than $820, were donated in separate kettles in West Bloomfield and other areas. They’ll be auctioned off later this month by Abbott’s Corp. of Birmingham.